K18 Biomimetic Hairscience launched in 2020 by co founders Britta Cox and Suveen Sahib. They researched for over 10 years learning everything there is to know about the biology of the hair.Discover... K18Peptide™!! A patented molecular repair hair mask that repairs years of damage in just 4 minutes by mimicking nature herself. How it works is a lot like
makeup vs. skincare. Concealers (i.e. most hair products) temporarily cover up a
problem. K18 works like retinol, highly concentrated, working on a deeper level to renew that base health so you can wear less concealer in the future. Pretty cool right? Just one salon treatment restores hair up to...
- 91% original strength*
- 94% original elasticity*
What is “Biomimetic Hairscience”? Biomimetics is the practice of learning from and mimicking nature. Mimicking the natural structure of keratin building blocks (amino acid sequences) the K18 bioactive peptide is recognized as natural by the hair. And because it’s the perfect puzzle piece to reconnect these broken pieces or damage sites, it’s not washed away by water or shampoo like traditional bonding agents.
Another reason we love K18 is they're rewriting the rules on waste! In collaboration with Plastic Bank, K18 are stopping ocean plastic by contributing to Plastic Bank's efforts to build recycling ecosystems. K18 products are Certified Plastic Neutral by Plastic Bank. Could these guys get any better?!
* Results observed in a clinical study while using mist and mask as part of a bleaching treatment. Results may vary depending on hair type, quality and history.